When you’re preparing for an interview, there are a few questions that you absolutely must know how to answer—not just because they’re common, but because they’ll help you figure out the big picture points you want to leave with the interviewer. Think, “Tell me about yourself,” “Why are you interested in this position?” “What on your resume prepares you for this position?” and “Why do you want to work for this company?”
Since you can’t really talk about your skills, “Why this company?” might be the trickiest. So, how do you approach this super-common interview question without leaning on your resume and without sounding like every other candidate who goes on about how excited he or she is to work for a company that “values transparency” and has a “great company culture?”
To help you get started, here are four angles to consider.1. Acknowledge the Company’s Uniqueness
The key to answering this question well is being specific. If you can give the same answer to...